And while it may still pale in comparison with Facebook’s statistic of 1.96 billion daily active users, there’s no question that the reach of Twitter for any marketing campaign remains huge. With these figures, it should come as no surprise that Twitter ranks among the most popular social platforms in the world. In comparison, the number of US users grew by just 6.4 percent in the same period. The 189.4 million non-US users the platform currently has represent an 18.1 percent year-over-year increase. Over the course of the past few quarters, the number of international users on Twitter has grown more rapidly than that of US users. This makes up 17.3 percent of Twitter’s user base. This is a whopping 15.9 percent year-over-year increase and 6.7 percent more than the previous quarter.īreaking that down, 39.6 million of Twitter's daily active users are in the US. One of the first questions that come to mind when considering using Twitter for business success is probably: how many people use Twitter?Īccording to Twitter’s latest figures from the first quarter of 2022, the platform boasts 229 million daily active users (Twitter, 2022).
#TWEET EYE TIMER HOW TO#
To learn more about how to master a Twitter account, check out this ultimate Twitter guidefor business success. In this article, we’ll present to you 10 Twitter statistics to consider for your ecommerce brand’s social media marketing strategy.
Of the social media platforms, Twitter marketing can be particularly complex, given its short life span and challenging character limit. If you’re just starting out with your ecommerce venture, social media is an avenue you’ll want to include as part of your marketing strategy.įacebook, Twitter, Instagram, Snapchat… these are channels that present a gold mine of opportunities with massive potential to increase coverage and awareness for your brand.
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